I played this with a group of friends and we all loved it. Lots of freedom on the GM's end from what I've heard and that was one of the things he liked about it. Will say though-- too much confusing and overly complicated terminology. While I understand certain product names are copywrighted and/or trademarked I do think it's a bit excessive at times and the descriptions are vague. Less is more, you dont need to have all the big words nailed for the writing to be good. Nevertheless, all my complaints about the text are minor in comparison to the mechanics; which are wonderfully streamlined and leave room for a plethora of amazing creativity and ingenuity from all parties involved.