I was introduced to this game by an assistant manager at a now defunked FLGS. The character creation is the great amount of 'crunch' the system has. I am currently playing a HarnManor campaign and the role-play has been great. The dice complement the game and are not the drive force behind it.
Character Creation: Long, but worth it. It gives a great outline to expand a character's background to be believable.
Combat: This ain't your granddaddy's D&D RPG. No Hit Points, but the Injury Level System has a direct impact on how well you perform in combat. An active (roll to oppose) defense is interical, as much as the roll to attack.
Dice Mechanics: Percentile base with a mulitple of 5 (any number ending in a 0 or 5) is critical success below your Mastery Level, or a critical failure above your Mastery Level. It give a better sense of realism without being cumbersome.
Character Advancement: No XP. If you use a particular skill, you have a chance to increase the skill's Mastery Level. Any critical (success or failure) in a skill allows your a chance to increase the ability.
The world setting is rich and dynamic.
If you want to get away from WoW on the tabletop, this is a game you should try.